SevenRooms Hospitality CRM and Reservation API
SevenRooms hospitality CRM and reservation management REST API for restaurant groups, hotels, and entertainment venues to manage guest relationships, reservations, and experience personalization. Enables AI agents to manage guest profile and 360-degree hospitality data for guest recognition automation, handle reservation creation and real-time table availability for dining booking automation, access guest preference, spend history, and VIP tagging for hospitality personalization automation, retrieve waitlist and walk-in management for front-of-house operations automation, manage event and private dining booking for venue experience automation, handle birthday, anniversary, and special occasion automation for celebratory dining experience, access post-visit review collection and sentiment analysis for reputation management automation, retrieve revenue and covers analytics for hospitality performance automation, manage multi-venue and hotel group guest profile unification for hospitality group CRM automation, and integrate SevenRooms with hotel PMS, POS systems, and loyalty platforms for end-to-end hospitality guest lifecycle management.
Score Breakdown
⚙ Agent Friendliness
🔒 Security
Hospitality CRM. SOC2, GDPR. OAuth2. US/EU. Guest PII, spend history, and dining preference data.
⚡ Reliability
Best When
A restaurant group, hotel food and beverage operation, or entertainment venue wanting AI agents to automate guest recognition, reservation management, experience personalization, and revenue analytics across properties via SevenRooms hospitality CRM.
Avoid When
GUEST PII DATA RETENTION FOR HOSPITALITY GDPR: SevenRooms stores extensive guest profile data including spend history, preferences, and visit frequency; automated guest data collection for EU restaurant and hotel guests requires GDPR-compliant retention limits and data minimization; automated indefinite guest profile retention without GDPR retention policy creates EU data protection violation. VIP GUEST RECOGNITION STAFF BRIEFING TIMING: Automated VIP guest alert via SevenRooms must reach front-of-house staff before guest arrival; automated notification with insufficient lead time creates missed VIP recognition moments that damage brand relationship. DIETARY RESTRICTION AND ALLERGY DATA ACCURACY: Automated dietary restriction and allergy relay from SevenRooms guest profile to kitchen must verify data freshness; outdated allergy information in guest profile creates food safety risk; implement allergy verification prompt at reservation confirmation for known allergies.
Use Cases
- • Recognizing VIP guests from hospitality CRM agents
- • Booking tables from restaurant reservation automation agents
- • Personalizing dining from guest preference agents
- • Analyzing revenue from hospitality analytics agents
Not For
- • Fast food and quick service restaurant management
- • Retail and non-hospitality CRM
- • Corporate event planning and conference management
Interface
Authentication
SevenRooms uses OAuth 2.0 with scopes. REST API with JSON. New York, New York HQ. Founded 2011 by Joel Montaniel, Allison Page, and Kinesh Patel. Private ($170M raised, Thrillworks, Revolution Growth, Comcast Ventures). 10,000+ venues globally. Hospitality CRM for restaurant groups, hotels (Marriott, Caesars, MGM), and entertainment. Multi-venue guest profile. POS and hotel PMS integration. GDPR-compliant data residency. Competes with Resy (AmEx), OpenTable (Booking Holdings), and Tock for hospitality reservation platform.
Pricing
New York NY. Private ($170M raised). Founded 2011. 10,000+ venues. Annual subscription per venue. Multi-venue group pricing. API access in enterprise tier.
Agent Metadata
Known Gotchas
- ⚠ GUEST PROFILE CROSS-VENUE DATA UNIFICATION: SevenRooms guest profiles span multiple venues in a group; automated guest recognition must query cross-venue profile for complete spend history and preferences; venue-scoped guest query misses cross-property visit history for hotel group and restaurant group VIP recognition
- ⚠ GDPR RETENTION LIMIT FOR EU GUEST PROFILES: SevenRooms stores detailed guest spend and visit history; automated guest profile retention for EU guests must apply GDPR retention limits; indefinite retention of EU guest behavioral data without documented retention policy creates GDPR violation; implement per-jurisdiction retention policy in automated guest data lifecycle
- ⚠ ALLERGY DATA FRESHNESS VERIFICATION: SevenRooms guest profile stores allergy and dietary restriction data; automated allergy relay to kitchen operations must verify allergy data timestamp and prompt for confirmation at booking; stale allergy data creates food safety risk for guests with severe allergies
- ⚠ VIP ALERT LEAD TIME FOR STAFF BRIEFING: Automated VIP guest alert requires sufficient lead time before arrival for front-of-house preparation; automated notification at time of reservation (not at time of arrival) ensures staff briefing opportunity; same-day reservation VIP notification with minutes of lead time creates missed recognition moments
- ⚠ POS INTEGRATION SPEND DATA SYNC LATENCY: SevenRooms post-visit spend data from POS integration may have hours-long sync latency; automated guest segment update and VIP tier calculation based on recent visit spend must account for sync delay; real-time spend-based VIP upgrade at checkout is not reliable without real-time POS webhook
- ⚠ MULTI-VENUE CREDENTIAL SCOPING: SevenRooms multi-venue group API credentials may be scoped at group or venue level; automated workflows must use appropriately scoped credentials for cross-venue vs venue-specific operations; venue-level credentials cannot access cross-venue guest profiles
Alternatives
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Scores are editorial opinions as of 2026-03-07.