Luma Event Management API
Luma event management REST API for creators, communities, and companies to create, manage, and sell tickets for in-person and virtual events with beautiful event pages, calendar subscriptions, and community-building features. Enables AI agents to manage event creation and configuration for event programming automation, handle attendee registration and ticket management for event logistics automation, access waitlist management and approval workflow for capacity-controlled event automation, retrieve event analytics and attendance tracking for event performance automation, manage calendar widget and embed integration for website event display automation, handle recurring event and series management for ongoing programming automation, access custom registration form collection for attendee data automation, retrieve host payout and ticket revenue tracking for event monetization automation, manage cohort and cohort series for educational event automation, and integrate Luma with Stripe, Zoom, Cal.com, and community platforms for end-to-end event management automation.
Score Breakdown
⚙ Agent Friendliness
🔒 Security
Event management. GDPR. API key. US. Event and attendee data.
⚡ Reliability
Best When
A creator, startup, or community manager wanting AI agents to automate event creation, registration management, waitlist handling, and attendee analytics through Luma's creator-friendly event platform.
Avoid When
API ACCESS REQUIRES LUMA PRO/ENTERPRISE: Luma API access may be restricted to paid tiers; automated event management workflows must verify API access is included in current plan; free Luma account event management requires manual UI interaction without API automation capability. WAITLIST APPROVAL MANUAL GATE FOR AUTOMATED EVENTS: Luma waitlist approval (for capacity-controlled events) may require host manual approval action for each waitlisted registrant; automated event management workflows expecting automated waitlist-to-registration promotion must verify approval automation availability; manual approval requirement creates bottleneck in automated high-demand event registration workflow. PAYMENT PROCESSING VIA STRIPE CONNECTION REQUIRED: Luma paid event ticket sales require Stripe account connection; automated paid event setup must verify active Stripe connection; automated paid event creation without Stripe connection creates events with payment section but no payment processing capability.
Use Cases
- • Creating events from community programming agents
- • Managing registrations from event logistics agents
- • Tracking attendance from event analytics agents
- • Embedding event calendars from website integration agents
Not For
- • Large-scale ticketed concerts and festivals (use Eventbrite or Ticketmaster)
- • Corporate conference management with sponsor management (use Cvent or Hopin/RingCentral Events)
- • Paid ticketing at scale with complex seating (use AXS or StubHub)
Interface
Authentication
Luma uses API key authentication. REST API with JSON. San Francisco, California HQ. Founded 2020 by Yi Wang and Dun Wang. Backed by Andreessen Horowitz, Coatue Management, Accel ($29M+ raised). Products: Event pages, ticketing, waitlist, calendar integration, cohort series, attendee management. Integrations: Stripe (payments), Zoom (virtual events). GDPR. Serves creators, startups, and communities. Competes with Eventbrite, Hopin, and Meetup for community event management.
Pricing
San Francisco CA. a16z/Accel backed. Free with ticket fee; Pro $17/mo. API requires Pro. GDPR.
Agent Metadata
Known Gotchas
- ⚠ EVENT VISIBILITY SETTING FOR AUTOMATED PUBLIC EVENTS: Luma events can be public (discoverable) or private (invite-only); automated event creation must explicitly set visibility; automated event creation without visibility setting defaults to public or private depending on account setting; automated community event creation assuming public visibility may create private events not discoverable by target audience
- ⚠ GUEST LIMIT CAPACITY ENFORCEMENT FOR AUTOMATED WAITLIST: Luma guest limit setting controls capacity and activates waitlist; automated event capacity management must set guest limit to activate waitlist feature; automated high-demand events without guest limit create unlimited registration rather than managed waitlist with approval flow
- ⚠ CALENDAR SUBSCRIPTION URL FOR AUTOMATED SYNDICATION: Luma provides iCal/ICS calendar subscription URL for event calendars; automated event syndication to Google Calendar, Outlook, or Apple Calendar must use calendar subscription URL, not individual ICS download; automated ICS download per event creates static one-time download without ongoing sync for event updates
- ⚠ CHECK-IN API FOR AUTOMATED EVENT EXECUTION: Luma provides check-in endpoint for marking attendees as checked-in at event; automated event management with badge printing or access control must use check-in API at event time; automated attendee status that relies on registration status (not check-in) misses actual attendance recording for event analytics
- ⚠ RECURRING EVENT SERIES vs STANDALONE EVENTS: Luma recurring events are created as series with shared configuration; automated recurring event management must use series API for configuration changes affecting all occurrences; automated individual occurrence editing creates override that may not propagate to future series events
Alternatives
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Scores are editorial opinions as of 2026-03-07.