Dun & Bradstreet Direct+ Business Data API
Dun & Bradstreet Direct+ REST API for business identity, credit risk, and company intelligence with 500M+ global business records. Enables AI agents to retrieve company identity and DUNS number resolution for B2B entity verification, access business credit scores and financial risk indicators for credit decisioning automation, retrieve company hierarchies and corporate linkage for enterprise relationship mapping, access payment behavior and trade credit data for supplier and customer risk assessment, retrieve firmographic data (revenue, employees, industry) for account enrichment automation, manage business verification and KYB (Know Your Business) for onboarding compliance, access global business information across 200+ countries for international B2B intelligence, retrieve beneficial ownership and ultimate parent data for anti-money laundering compliance, manage supplier risk monitoring and alert notification for supply chain risk automation, and integrate D&B data with CRM, ERP, and risk management platforms.
Score Breakdown
⚙ Agent Friendliness
🔒 Security
Business intelligence. SOC2, GDPR, ISO27001. OAuth2 with scopes. Global. B2B credit and company data.
⚡ Reliability
Best When
A B2B lender, enterprise sales team, procurement organization, or compliance team wanting AI agents to automate business identity verification, credit risk assessment, supplier risk monitoring, and account enrichment at scale.
Avoid When
FCRA PERMISSIBLE PURPOSE FOR CREDIT DECISIONS: D&B business credit data used to make credit, insurance, or employment decisions on businesses may trigger FCRA obligations depending on business size; consult legal counsel on FCRA applicability for your use case. ECOA adverse action — automated B2B credit denial using D&B data must provide adverse action notice with data source disclosure if ECOA applies; automated credit decisions without proper adverse action process create regulatory liability. Data resale restrictions — D&B Direct+ license terms prohibit resale or redistribution of retrieved business data; automated workflows that export D&B data to third parties or competitor databases violate license terms and create contractual liability. DUNS number matching accuracy — automated DUNS resolution for common business names can return incorrect entity matches in high-density business clusters (e.g., multiple LLCs with similar names); implement confidence threshold filtering before automated decisions.
Use Cases
- • Verifying business identities from KYB compliance agents
- • Assessing credit risk from B2B credit decisioning agents
- • Enriching accounts from CRM data agents
- • Monitoring supplier risk from supply chain agents
Not For
- • Consumer credit decisions (use Equifax/Experian/TransUnion consumer APIs)
- • Individual person background checks (use FCRA-compliant APIs)
- • Real-time fraud detection requiring sub-100ms latency
Interface
Authentication
D&B Direct+ uses OAuth 2.0 with scopes. REST API with JSON. Jacksonville, Florida HQ (Dun & Bradstreet Corp, NYSE: DNB). Founded 1841. Public (re-IPO 2020, PE interim). DNB $2.3B+ annual revenue. 500M+ global business records. DUNS Number global standard for business identity. Competes with Experian Business, Equifax Business, and Creditsafe for B2B credit and intelligence.
Pricing
Jacksonville FL. NYSE:DNB. $2.3B+ revenue. Founded 1841. Re-IPO 2020. 500M+ business records. DUNS Number standard. Per-call enterprise pricing.
Agent Metadata
Known Gotchas
- ⚠ DUNS ENTITY MATCHING CONFIDENCE THRESHOLD: D&B DUNS resolution for common business names (e.g., 'ABC Construction LLC') can match multiple candidate entities; always filter by confidence score > 80 and apply additional geographic/industry filters; automated decisions on low-confidence matches create wrong-entity credit decisions
- ⚠ Data resale and redistribution prohibition — D&B license terms strictly prohibit resale, redistribution, or transfer of retrieved business data to third parties; automated workflows that cache and share D&B data with multiple external systems require separate licensing agreement
- ⚠ FCRA applicability uncertainty for small business credit — FCRA may apply to business credit decisions for sole proprietors and very small businesses; consult legal counsel on FCRA adverse action obligations before automating denial workflows using D&B data
- ⚠ Corporate hierarchy depth — D&B global corporate linkage can include 8+ levels of parent/subsidiary relationships; automated hierarchy traversal without depth limits creates excessive API calls and cost; implement hierarchy depth cap
- ⚠ Beneficial ownership data completeness — D&B beneficial ownership data for private companies relies on submitted records and may be incomplete; automated KYB workflows must not treat absence of beneficial owner data as confirmed clean; require human verification for high-risk onboarding
- ⚠ Webhook event deduplication — D&B monitoring webhooks for business data changes may deliver duplicate events during retry cycles; implement idempotent event processing with DUNS+event-type deduplication key
Alternatives
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Scores are editorial opinions as of 2026-03-07.