Audiense Insights
MCP server that enables Claude and other MCP-compatible clients to query Audiense Insights accounts for marketing intelligence and audience analysis, including demographics, behavioral traits, influencer comparisons, and content engagement metrics.
Score Breakdown
⚙ Agent Friendliness
🔒 Security
Good: Environment variable handling recommended for credentials, no evidence of secret logging in code. Concerning: No fine-grained scopes/permissions model (all-or-nothing API access), limited dependency auditing information, package is unmaintained so no active security patching.
⚡ Reliability
Best When
You need to integrate Audiense reporting directly into Claude conversations for interactive audience analysis and strategic marketing insights.
Avoid When
The package is archived and no longer maintained. Audiense has migrated to a remote MCP model. Do not use this repository version in production.
Use Cases
- • Audience demographic and psychographic analysis
- • Influencer discovery and affinity scoring
- • Content engagement pattern identification
- • Marketing intelligence extraction from Audiense reports
- • Audience segmentation analysis
Not For
- • Real-time streaming data
- • Large-scale batch data export
- • Direct API access for third-party integration (MCP-only)
- • Complex custom reporting beyond Audiense capabilities
Interface
Authentication
Authentication via environment variables. No OAuth, no fine-grained scopes. Credentials passed via AUDIENSE_CLIENT_ID and AUDIENSE_CLIENT_SECRET to Claude Desktop config.
Pricing
Pricing depends on Audiense Insights subscription (separate product). MCP server itself is open-source under Apache 2.0.
Agent Metadata
Known Gotchas
- ⚠ Repository is archived and deprecated—migrated to remote MCP
- ⚠ No published retry strategy or exponential backoff guidance
- ⚠ Error recovery patterns not documented
- ⚠ Rate limits not mentioned in documentation
- ⚠ Tool descriptions lack parameter type details in some cases
Alternatives
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Scores are editorial opinions as of 2026-04-04.